<?xml version="1.0" encoding="UTF-8"?>
		<www.jets.org.in>
		<Title>A STUDY ON BUSINESS RECOVERY AND PROFITABILITY  REVIVAL</Title>
		<Author>Dr. Md. Mazharunnisa¹, Jyothsna M.², K. Surya Venkata Durga Vinay Reddy³, A.  Guna Sai?, A. Vishal?, and M. Mohan Durga Swaroop?</Author>
		<Volume>02</Volume>
		<Issue>09</Issue>
		<Abstract>Business recovery and profitability revival are crucial aspects for companies facing financial distress or declining market performance This paper explores strategic approaches operational restructuring and financial measures that organizations can implement to restore profitability Emphasis is given to analyzing consumer behavior leveraging analytics for decisionmaking and optimizing internal processes By studying best practices and case studies the paper provides a roadmap for sustainable growth and financial resilience</Abstract>
		<permissions>
<copyright-statement>Copyright (c) Journal of Engineering Technology and Sciences. All rights reserved</copyright-statement>
<copyright-year>2026</copyright-year>
</permissions>
		</www.jets.org.in>
		